MRod says:

RECESSION PROMOTION

April 14, 2008 · 1 Comment

The promotion currently running at all Subways–any footlong for $5 is marketing genius.  This price point is perfect enough to tip the lunch decision scale to Subway over other options.  That plus the fact the sandwiches are delicious makes it the Butch Cassidy and the Sundance Kid of marketing.

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1 response so far ↓

  • krunkymunky // April 15, 2008 at 11:16 am | Reply

    $5 footlong? BAH! each $5 footlong only has like $0.27 worth of coldcuts on it. one time the subway dude actually gave me a SINGLE OLIVE cut into 6 slices for my footlong sub when i asked for the topping. screw that man … i’m going to quiznos.

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